SAMAR SINGH
COPYWRITER: 180LA/ DAVID+MARTIN MUNICH/
TBWA CHIAT DAY NY/ DDB BERLIN
AUDIBLE – LOSE YOURSELF TO ANOTHER WORLD
More people listen to audiobooks at home (57%) than in the subway. So to catch the attention of the subway crowd, we recreated the universal “You are here” maps in all stations with a twist.
Credits: Axel Livijn Carlman (Art Director), Yamen Ibrahim (Art Director)
Awards: ANDYs Gold 2019, ADDY New York Gold, New York Festivals Finalist 2019